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Courses by track · area of Department of Advertising & Media

Track
Area

Level

Advertising

    • 100
    • 1-1
    • 1-2
    • 200
    • 2-1
    • 2-2
    • Advertising & Cultural Contents

    • 300
    • 3-1
    • 3-2
    • Understanding of Brands and Marketing

    • E-business and E-branding Strategy

    • Advertising and Promotion Campaign

    • 400
    • 4-1
    • 4-2
    • City Marketing

    • Social Media & SNS Marketing

개발
주체

레벨

Media

    • 100
    • 1-1
    • 1-2
    • Modern Society & Media

    • 200
    • 2-1
    • 2-2
    • Communication & Media

    • 300
    • 3-1
    • 3-2
    • Understanding the VR/AR Industry

    • Entrepreneurship in The Cultural Industries

    • Introduction to OOH Advertising

    • 400
    • 4-1
    • 4-2
    • Digital Media Industry

    • Delivery of Interactive Information

    • Media Contents Business

개발
주체

레벨

Video creation

    • 100
    • 1-1
    • 1-2
    • 200
    • 2-1
    • 2-2
    • Creative Cultural Content Production

    • Digital Broadcasting Journalism

    • Short form Content Creation

    • 300
    • 3-1
    • 3-2
    • 400
    • 4-1
    • 4-2
    • Speech Communication

개발
주체

레벨

Sharing

    • 100
    • 1-1
    • 1-2
    • Conception and Expression of Idea

    • Advertising Design

    • 200
    • 2-1
    • 2-2
    • Creator Video Production

    • Principles of Marketing

    • Visual Media Design

    • 300
    • 3-1
    • 3-2
    • Understanding of Personal Media

    • Consumer Behavior

    • Marketing Channel Management

    • Marketing Strategy

    • 400
    • 4-1
    • 4-2

Roadmap of Advertising & Media Curriculum

Major area

Basic

    • 1-1
    • 1-2
    • Conception and Expression of Idea

    • Advertising Design

    • 2-1
    • Display

    • Principles of Marketing

    • 2-2
    • Visual Media Design

    • 3-1
    • Marketing Channel Management

    • 3-2
    • Advertising and Promotion Campaign

    • Speech Communication

    • Marketing Strategy

    • 4-1
    • 4-2

Major area

Core (communication track)

    • 1-1
    • 1-2
    • Advertising and Promotion Campaign

    • 2-1
    • Communication & Media

    • Creative Cultural Content Production

    • 2-2
    • Advertising & Cultural Contents

    • 3-1
    • Consumer Behavior

    • 3-2
    • Introduction to OOH Advertising

    • Understanding of Brands and Marketing

    • 4-1
    • City Marketing

    • 4-2
    • Social Media & SNS Marketing

Major area

Core (Media Track)

    • 1-1
    • Modern Society & Media

    • 1-2
    • 2-1
    • 2-2
    • Digital Broadcasting Journalism

    • The 4th Industrial Revolution & Media Strategy

    • 3-1
    • Understanding the VR/AR Industry

    • Entrepreneurship in The Cultural Industries

    • 3-2
    • E-business and E-branding Strategy

    • 4-1
    • Delivery of Interactive Information

    • 4-2

Major area

Advanced (Content Track)

    • 1-1
    • 1-2
    • 2-1
    • Creator Video Production

    • 2-2
    • 3-1
    • Understanding of Personal Media

    • 3-2
    • 4-1
    • Digital Media Industry

    • 4-2
    • Media Contents Business

Major area

Graduation subject

    • 1-1
    • 1-2
    • 2-1
    • 2-2
    • 3-1
    • 3-2
    • 4-1
    • Graduation project Graduation Project

    • 4-2
    • Graduation Project Graduation Project

  • Graduation project